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STEP ONE: Watch this Behind-the-Scenes Training

DEMO: THE PROFITABLE TALK™  

Behind the scenes of how I turn business books and courses into
high converting talks that sell.

See how I craft an authentic and engaging talk that converts 40+% of the audience,
while generating 3-4 speaking opportunities.

STEP TWO: Claim Your Exclusive Offer

Let me show you the step by step to creating a profitable talk, from nailing your idea, to choosing which content from your book to include, and how to create a talk that creates fans and clients without anyone feeling pitched to. 

INSIDE The Profitable Talk™ YOU GET:

  • Step-by-step training of the 6 core elements every talk needs to convert with ease.

  • How to identify the ‘big idea’ of your talk that will signpost you to the exact content you need to include from your book or program to land and monetise your message.

  • The tried and tested triggers for grabbing and keeping the attention of your audience that will help you stand out (even in the most competitive categories).

  • The golden rule of speaking - and why violating it will kill your keynote dead.

  • The three types of people in every audience that you want to convert, (including the one that most speakers miss out!) 

  • The ‘Hierarchy of Content’ - needed in your talk to get 3-4 new speaking opportunities every time you speak. 

  • The “stupidly simple” content combo that consistently generates clients without any sleazy ‘selling’.

  • The one missing piece of the puzzle that will enable you to turn stories from just captivating to highly converting content.  

  • The four questions your talk needs to answer to get your audience to say “hell yes”!

  • The secret to creating one signature talk that will work for different clients, audiences and time slots. 

  • A breakdown of talks that generated £1000s in sales. 

  • The two techniques and templates that will fast track your storytelling mastery.  

  • EXACTLY WHAT YOU'LL GET:

    #1 THE PROFITABLE TALK™

    At the core of everything I do, ‘The Profitable Talk™’ is my model, refined and distilled over 13 years that enables me and my clients to create talks that connect deeply with the audience, keep them captivated throughout and, most crucially, consistently convert the room without friction.

  • Core Training: 9 lessons of targeted training walking you through the Profitable Talk system.

  • Workbook: Guided questions to create your talk outline.

  • #2 STORYTELLING MASTERY

    Get the shortcut to becoming a master storyteller. This training will unlock miles of story content, show you different storytelling structures, and how to select and craft the right one, so that you keep your delivery punchy, engaging and entertaining.

  • Core Training: 6 lessons, 60 minutes of targeted training walking you through the art and science of storytelling.

  • Workbook: To help you build the skill of storytelling and apply it to your situation.

  • #3 HOT SEAT EXAMPLES

    Watch me work with other authors and experts at each stage of the process to get more inspiration and examples of how this works in practice to speed up your own implementation.

    BONUS: ACCELERATOR CALL WITH SARAH ARCHER

    Get my focused, personalised attention on your speaking.
    Quick 15-minute call with me (Sarah) to identify how to shortcut getting the results you want with your speaking. We’ll identify the biggest obstacle holding you back and show you which part of Objection Mastery will generate the quickest win in the shortest amount of time.

    #5 THE PROFITABLE TALK™ IMPLEMENTATION WORKSHOP

    Join me in a private implementation workshop I’m hosting, exclusive to customers who join The Profitable Talk. Get my help in applying the model to your specific book or program during this ‘hands-on, roll-up-your-sleeves’ workshop.

    Duration: 60 minutes.
    Workshop Date and Link will be sent in your confirmation email.

    This workshop will be recorded and added to the online training portal.

    100% LIFETIME GUARANTEE

    If you don’t get value from this training and templates, you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.

    VIP OPTION

    EXACTLY WHAT YOU'LL GET:

  • 90-min, private 1:1 Zoom with Sarah, time compressed overview and private co-creation session where we’ll start applying the principles in-real time.

  • 30-days email/SMS support, to answer any additional questions and get feedback & guidance on implementation.

  • The Profitable Talk, live Implementation Workshop: Workshop Date and Link will be sent in your confirmation email. (Duration: 60 mins)

  • On-going access: recorded training, previously recorded hot seat sessions, training resources — plus future updates

  • Playbook: The Profitable Talk – step by step guide to turning your book into a highly converting talk.

  • What My Clients Have to say...

    "Quick (exciting!) update: currently standing at 30% conversion, hopeful of that rising to 40% after a Thursday call, and with the offer link shared by one of the converted to "two close business contacts who would also like to join"... Really pleased with that!”

    KYLA SKINNER, JARRAH COPYWRITING CONSULTANCY & COPY CAFÉ

    “More people attended this event because of the talk title, more people engaged even though it was an evening event, and 40% of them have become new clients.”

    LAVANYAA RHAASA, ENERGY COACH

    "I have used your format for two speeches at senior centers (the one with objections). Everyone bought the book at one and 50% bought at the other.”

    SHELLY DALE COUPLAND, AUTHOR

    "I did my signature talk at the non-profit conference and it went brilliantly. I have had three more requests to speak on the back of it. Thank you!”

    DEB MASHEK, PHD AUTHOR OF BEST SELLING BOOK 'COLLABOR(H)ATE'

    © Sarah Archer | Lemon Squeeze Limited 2025

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