STRATEGIC STORYTELLING TRAINING
HOW TO FIND AND CRAFT STORIES THAT MOVE THE ROOM AND MOVE PEOPLE TO WORK WITH YOU, WITHOUT ANY PITCHING.
In this training, I’ll show you how to choose and craft your stories strategically so they don’t just linger in the mind, but land in the gut, shift beliefs and drive action… leaving you with clients and bookings instead of just applause.
You’ll learn:
The 3 part system for turning your stories into the conversion engine of your talk.
How to get paid on the way to getting paid ... without ever delivering a slimy pitch slide.
The “Stage Alchemist” shift that turns your talk into a belief-changing engine.
The 3 strategic story types that professional speakers use with surgical precision.
The 90-second story that can shatter a decade-old belief.
Why being “good on stage” is irrelevant if this one thing is missing.
How to meet your audience where they are ... instead of dragging them to your mountain-top perspective.
How to engineer belief change without anyone feeling manipulated.
What NEVER to assume about your audience’s readiness to buy, even if they’re nodding the whole time.
The single most important shift that took a talk from laughs and claps… to clients.
Craft stories that dismantle doubt before it becomes resistance.
The “Story Bridge” method that moves audiences from sceptical to sold without pressure.
The sneaky way audiences justify not taking action, even when they’re inspired.
The secret to making your audience see themselves inside your story.
Why “show don’t tell” is incomplete advice.
What you must understand about objections before you ever design your talk.
The “Jolt” story move that wakes up even the sleepiest corporate room.
4 invisible friction points that stop even convinced audiences from acting.
The “Plane vs Destination” mistake even seasoned experts make.
How to engineer the ‘no more’ moment that locks attention.
This training will reshape the way you think about storytelling, and give your talk the power to generate results every time you take it out.
THE DETAILS;
Hosted by: Sarah Archer
Date: Tuesday, 10th March 2026
Time: 15:30 [UK, London time] (10:30 ET) (click here to check your time zone)
Location: Zoom (LIVE)
WHO THIS TRAINING IS FOR;
This training isn’t for everyone. If you’re still deciding what you do, this might be too soon.
But if you’re…
A business book author with a course, coaching or services that’s sold over £10k
A corporate leader looking to make waves on stage (without the snooze factor)
Speaking already but your talk isn’t converting gigs into clients or bookings
and ...
You’re ready to grow your impact and income through speaking
TRAINING TICKET
Strategic Storytelling, live training: Tuesday, 10th March, 2026 @ 15.30 UK, London / 10.30 am ET (2hrs)
A Speaking Accelerator Call (15 mins) - speak with Sarah ahead of the workshop to start identifying your next steps to hitting your speaking goals.
14 Day Access: training replays and resources
Workbook - access to the workbook for the training.
CLAIM THIS OFFER
VIP OPTION
EXACTLY WHAT YOU GET:
THE STRATEGIC STORYTELLING - TRAINING
3x 45 min, private 1:1 Zoom with Sarah, where we’ll start working through your idea, event selection and application.
30-days email/SMS support, to answer any additional questions and get feedback & guidance on implementation.
The Strategic Storytelling Training - Live, on Zoom
14 Day Access: training replay and resources
CLAIM THIS OFFER
*$1602 (approximately - as of time of publishing this page)
Hi, I’m Sarah Archer.
I started out in HR, spent years doing stand-up and writing comedy, and now I’m a professional speaker, podcast host, and speaking coach. I use speaking to grow my business and get paid—both through keynote gigs and by attracting clients.
Over the years, I’ve helped more than 150 consultants and experts turn their business books or ideas into talks that actually win clients, get them booked, and bring in thousands in speaking driven income.